Carolyn A. Lugbill, CAE, MAM, President
- Ms. Lugbill founded Going Global Matters in 1997 to help associations and other nonprofits 'go international' with their organizational structure, programs and services.
- 20+ years Association Professional, Consultant, Researcher, Benchmarker, Trainer, and Recruiter of International Staff Specialists.
- Author of the "Going International" Chapter in Professional Practices of Association Management, published by the American Society of Association Executives (ASAE) and The Center for Association Leadership.
- Extensive experience in helping to assess an organization's strengths and weaknesses in the international arena, and develop new opportunities for international growth.
- Detailed researcher on developing new international markets, analyzing competition, and industry trends.
- Co-creater of ASAE's Global Opportunities, an online service that helps associations address key international issues and develop a strategy for expanding its borders.
- Knowledgeable of overseas association management companies (AMCs) and equipped to help associations with drafting of the Request for Proposal (RFP), evaluating the proposals' strengths and weaknesses, and recommending the top choices.
- Dynamic trainer on globalizing an organization's operations.
- Savvy recruiter of international specialists for organizations.
- Frequent author and speaker on various international-related subjects.
- Served as Adjunct Professor at George Washington University on "International Issues in Association Management."
- On staff as the International Activities Director of ASAE and The Center for Association Leadership for five years, and with the National Glass Association for six years.
- Traveled extensively throughout Asia, the South Pacific, the Middle East, South America, and Western and Eastern Europe.
- Certified Association Executive
- Masters in Association Management from George Washington University
- Bachelor of Science in Business Administration and Economics from The King's College in New York.
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